Recognised digital pioneer delivering digital strategy from conception to execution. Strong background in consumer and healthcare marketing, marketing technology, enterprise technology architecture and data at scale.
I love working with diverse categories and brands on the art of the possible and helping them grow & maximise their digital capabilities. I ask “why?” a lot.
I have an undeniable passion for digital & technology, and using it to maximise life’s UX.
I’m currently working for Danone, responsible for the technology and data powering Danone’s marketing & digital ecosystems across the UK & Ireland. I live in London, in the United Kingdom.
DECEMBER 2021
Working across the UK & Ireland to drive measurable growth for Danone's brands by making digital & data a true competitive differentiator. Integrating across teams to accelerate an always-on digital strategy, driving value by crafting tailored, seamless, and connected customer-centric journeys across a diverse portfolio of products.
JUNE 2020
Moving beyond a regional context to become Responsible for the business architecture, design and operating model of Danone’s marketing and digital ecosystems supporting hundreds of Danone brands across the globe. Delivering global digital programmes while ensuring measurable growth against our brands.
JULY 2019
Working with a team of global ID representatives, I took point in making sure inclusion and diversity were driven across the cluster. This would include the execution of I&D events, focus weeks and planning the 2020 Pride activation.
